What is a fashion catalog maker?
A fashion catalog maker turns a set of product photographs into something a buyer can actually use: an ordered, branded document or page with the design number, colour, sizes, minimum order quantity and rate attached to each garment.
In Vastram Studio the catalog is built from images you generated in the same tool, so the product details are already attached — the design number and rate you stored against a fabric follow every photograph made from it. There is no re-entry step between generating a shoot and sending a catalog.
Three ways out
The same catalog, three destinations
Catalog folders
PDF export
Private lookbook link
The lookbook flow
The buyer picks. You get the list.
The usual alternative is a buyer replying with fourteen screenshots and the word “these”. This replaces that.
- 1
Enable sharing
Turn on the share link for a catalog folder. It generates a token and a six-character passcode, and runs for seven days by default.
- 2
Choose what's visible
Decide which product details the buyer sees — design number, colour, price, sizes, minimum order quantity — so the same catalog can serve retail and wholesale audiences.
- 3
Buyer shortlists
They open the link in any browser, no account needed, and tap to shortlist the designs they want. A running count follows them down the page.
- 4
You get the order enquiry
The buyer sends their shortlist to you on WhatsApp as a structured message listing exactly the designs they picked, with the details you exposed.
Why the passcode is on by default
A link that gets forwarded is a rate card that got forwarded. Turning the passcode on by default caps exposure to whoever you actually sent it to — and you can clear it in one tap when you want an open link.
PDF export
For when the buyer wants a document
Printable, forwardable, and readable without a connection — which still matters more than it should in wholesale.
- Themes
- Luxury — a gold editorial layout for premium and bridal ranges. Minimal — clean and modern, for volume ranges where the garment does the work.
- Cover
- Editable cover details: catalog name, your company information, and the introductory line a buyer reads first.
- Per design
- Design number, colour, sizes, minimum order quantity and rate, drawn from what you stored against each fabric.
- Back page
- A closing note and custom fields — payment terms, dispatch timelines, whatever your trade expects to see.
The PDF is built from the same catalog folder as the share link, so a buyer who asks for “the catalog” and a buyer who asks for “the PDF” get consistent documents rather than two versions that drifted apart.
Because branding is applied at generation time rather than at export time, the images in the PDF already carry your logo, design number and rate — see branded catalog images.
If you’re assembling a catalog for the first time and want to know what actually belongs in one, the clothing catalog guide covers order, coverage and the details buyers look for.
Also here
Product copy, generated per design
A catalog needs words as well as pictures, and most of them are written under time pressure.
Product title
A short, sellable e-commerce title — garment, fabric or pattern, and colour.
English caption
Two to four sentences, warm and sales-oriented, for a feed post.
Hinglish caption
The same idea rewritten the way an Indian boutique owner would actually type it — not a literal translation.
Hashtags
15–20 tags mixing broad fashion terms with India and ethnic-wear specifics.
Questions
Catalog and sharing questions
What's the difference between the PDF and the lookbook link?
Can buyers see the lookbook without an account?
How long does a share link stay live?
Can I control what a buyer sees on each design?
Does the PDF include my branding?
Send a catalog, not forty attachments.
Five free credits on signup — enough to generate a design and see it inside a real catalog.
Create your fashion catalog5 free credits on signup. No card needed.
Keep reading
Building a clothing catalog
What goes in a catalog, in what order, and what buyers look for.
OpenBranded catalog images
Logo, business name, price, design number and phone on every photo.
OpenFor manufacturers & wholesalers
Design numbers, MOQ, rate cards and buyer lookbooks at catalog scale.
OpenFive-angle product shots
Front, both sides, back and a detail shot of the same garment.
Open